Effective Website Design: Pros & Cons of Hosted CMS Sites

Small business owners have multiple options when creating an effective website.  From do-it-yourself website software-as-a-service to custom website design, there is a wide range of functionality, price and effort.  After a brief summary of major options, we list some pros and cons of the Hosted CMS option, which is appealing to business owners and non-profits with limited […]

Internet Marketing Basics: Waiting is Expensive

In this third in a series of three explaining the basics of Internet Marketing, I talk about the cost of waiting and how to approach next steps. Your Competitors Aren’t Waiting Waiting is way too expensive – your competitors aren’t waiting.  It can be daunting, but taking that first step and then doing a little […]

Getting Value from your Web Design Agency

Earlier, I compared two redesigns of municipal websites.  One redesign project had a clear goal that translated into valuable website content and could be used to justify its higher price.  Keeping you focused on your goals is one of the most important values a web design agency can provide, but there are others, too.  I’ll […]

What should a web design agency redesign cost?

I’m always interested in seeing what my competitors are doing in terms of website work, and in today’s paper an article featured two redesigns of municipal websites from two different local web design firms.  Nothing surprising about that, but what caught my attention was the cost of the two redesigns. Chatham’s website, for a city […]